Italian knitted fabrics producer Eurojersey will be promoting the company’s eco-friendly textile manufacturing values, as well as demonstrating the performance of its Sensitive Fabrics at the upcoming Mare Di Moda exhibition that takes place from 3-5 November in Cannes.

The company invites visitors to embark on an emotional journey into the depths of the Mediterranean Sea and total immersion in the marine ecosystem, which inspired the latest collection.

On display will be the company’s Sensitive Fabrics digital prints, which make the colours and marine life come alive and move, thanks to a realistic reproduction of the seabed to simulate an abyss experience.

SS17 swimwear collection

The natural habitat inspired the Sensitive Fabrics SS17 swimwear collection, also embodied by the presentation of five iconic pieces. These are a further tribute to the partnership with WWF ITALY for the protection of the Mediterranean.

The swimsuits are created using an innovative 3D Placement Print technology. Each detail becomes a precious element, which creates an optical illusion of a three-dimensional fabric which perfectly matches the profile, the company reports.

Digital Printing optimises colours and graphics and is said to produce a high resolution texture to an ever higher-quality performance standard.

Perfect fit and maximum support

Thanks to the use of Lycra Xtra Life hi-tech fibre, by Invista, Sensitive Fabrics solution is said to provide a perfect fit, maximum support without constraints, giving a feeling of second skin and excellent resistance to chlorine, sea water and UV protection.

These values are acknowledged by the most prestigious brands in the swimwear segment, according to the manufacturer, and are found in the most glamorous swimwear range designed for the beach and competition.

www.sensitivefabrics.it