Messe Frankfurt France takes advantage of Parisian visitors to its shows to explore in detail the main issues of the day. © Messe Frankfurt France

Apparel Sourcing, Avantex, Leatherworld, Shawls&Scarves, Texworld and Texworld Denim Paris, the trade fairs for fabrics, trimmings and flexible materials that are organised by Messe Frankfurt France and assembled under The Fairyland for Fashion umbrella will feature over 1,850 international exhibitors from fashion, textiles and accessories businesses this September. This one-of-a-kind platform is boosted by a series of lectures, which represent a valuable addition for business and are of immediate benefit for professionals in the sector who increasingly expect this.

Year in, year out, Messe Frankfurt France takes advantage of Parisian visitors to its shows to explore in detail the main issues of the day, which are shaking up the markets served by the fashion and textiles industry. The round tables and catwalk shows, which have been organised over the course of these four days, will focus on major tendencies relating to sourcing and technological innovations regarding new materials and production, as well as creative and business trends.

“I am keen to remind people of this, but we must never forget that no model can afford to remain static. Our trade fairs, above and beyond the exhibited products, solutions and services, constitute an entity that is constantly shifting, just like the market itself. One of our ambitions, and one of the more important ones at that, is to motivate our exhibitors, visitors and influencers to cultivate this attitude. This very positive approach to organising events has acted, season after season, as a catalyst and it plays a part in reshaping the industry’s limits,” explained Michael Scherpe, President of Messe Frankfurt France.

Apparel Sourcing programme

Corporate wear plays a much greater role in today’s working environment than in the past. From a technical aspect, it should be pleasant to wear and act as an incentive for the person who has to represent their company. This market is of interest to a large number of companies today. Several of them will be addressing the issues in this segment.

Funding and support for young fashion labels is a crucial step in their development. New business models, digital natives, communicating directly with consumers, now occupy an important position in the global fashion landscape. These firms need special development plans, which are the subject of this lecture.

Garment sourcing in Vietnam will be another programme highlight. Vietnam is one of the key countries for sourcing products in south-east Asia. This lecture, organised as part of Apparel Sourcing, will focus specifically on the recent agreements reached between Vietnam and the European Union and will provide a comprehensive overview of what this country has to offer.

Highlights at Texworld Paris

New models for production and consumption will be discussed. Fashion labels, experiencing disruption as a result of the onset of digital technologies, are in the process of reinventing themselves. This lecture will examine the new models for production and consumption that have emerged during this radical transformation.

Sportswear and athleisure market segments are posting strong growth. They are areas of fashion that have emerged only recently and which are playing havoc with the codes in ready-to-wear. These are also the markets where new materials, often those that are technical, are making their mark. This lecture will explore the most interesting of these offers.

Catwalk Area

“Messe Frankfurt France was the very first show to organise real catwalks as part of its events focussing on materials. This role of trailblazer has inspired many emulators, for that matter,” said Michael Scherpe, the President of Messe Frankfurt France.

Twenty-three fashion shows will illustrate the creativity on display at the events organised by Messe Frankfurt France, which takes particular pride in making the expertise and collections by exhibitors or invited designers come alive.

This year once more, the catwalk shows will showcase the best from the exhibitors. National delegations will not miss out on opportunities to demonstrate their expertise when it comes to clothing, with a special focus planned for China, Hong Kong, Myanmar, Sri Lanka, Cambodia, Bangladesh and Pakistan.

www.messefrankfurt.com