Hosted by Intimate Apparel Association of India (IAAI), the 4^th edition of Galleria Intima that was held from 26-27 August in New Delhi focussed on creating a platform for industry stakeholders where they could gather, trade ideas, network and develop a detailed insight on the Indian intimate wear market.

Aimed at creating a flourishing collaboration between raw material suppliers (both local and international) and intimate wear brands, the trade fair proved to be a huge success experiencing visits from more than 1500 brand manufacturers. The event witnessed the presence of domestic as well as foreign exhibitors, who participated with equal enthusiasm.

“The response to the show was beyond our expectations and was glorified by a huge crowd of buyers from different countries including European nations. The event welcomed 80 exhibitors hailing from 10+ countries and 18 Exhibitors from China only. We had interesting panel discussion on the Make in India campaign followed by a gala dinner and networking event consisting of amazing dance performances, which highlighted the diversities in Indian culture beautifully,” said Yusuf Dohadwala, the CEO of Intimate Apparel Associations of India.

Renovating the sector

The event seeks to renovate the intimate apparel sector of India to ensure its emergence as an opportune centre of intimate wear manufacturing. The trade fair acted as a huge meeting place for all types of people associated with the intimate wear industry, namely-leading brands, intimate wear manufacturers and designers, buying and sourcing houses and other industry contributors.

Everything related to the intimate apparel industry including fibres, laces, accessories, machines, packaging, etc. was put on display for the visitors. Started three years ago and being held each year since then, this show has seen ever increasing participants from different product categories of the raw materials industry.

Trade and communication

The fair was inaugurated by honourable Shri Santosh Kumar Gangwar, Minister of State for Textiles (Independent Charge) who praised the efforts of the association significantly. This was the very first instance when a link was established between the textile ministry and intimate apparel industry.

“I got to know more about this particular sector for the first time today after attending this event. I find this industry as an employment generating vehicle and highly capable of exporting more quality products to European, American and Japanese markets,” the minister said.

“To cope with the rising domestic demands it is also important to manufacture superior quality products in India itself to substitute imports. I am confident about the fact that in the coming days India will remain ahead of China as the leading cotton manufacturer. I warmly welcome all the members of the industry and association to approach the textile ministry for any type of help required for growth and expansion.”

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