The Spring/Summer 2015 session of SPINEXPO that takes place from 9-11 March in Shanghai will feature a new installation that explores the world of colour in greater depth.

Each session of SPINEXPO will look at the different meanings that a specific colour has in different cultures, as well as the ways that the colour can be interpreted into fashion and lifestyle.

“There is much more to colour than simply a reference on a colour card,” SPINEXPO organizers believe. The show is ready to welcome 170 exhibitors coming from 15 countries, selected for their quality and creativity. Another novelty this season is a trend area dedicated to activewear.

Exploring green palette

The launch installation will focus on what Green means as a colour and the way in which the green palette is interpreted in different cultures, regions and nations.  The exhibition will explore its newest connotation in eco-friendly clothing and textile innovations.

The natural greens, from forest to lime, are seen as tranquil and refreshing, with a natural balance of cool and warm (blue and yellow) undertones.  Green is considered the colour of peace and ecology and is associated with growth, regeneration, fertility and nature; but it can also be the colour associated with envy and jealousy.

“This coming season sees a particular green as a major key colour: the colour of absinthe, illustrated by Jade Cream in our colour palette,” said organisers.

Clean and tranquil environment

The installation will feature a clean and tranquil environment built around transparent dividers and bleach wood features on which woven/embroidered fabrics will be hung.  The visual presentation will be enhanced with depth information about what Green as a colour means in various civilizations and countries.

The presentation will be divided into two major directions. First of all, it will feature styled garments by stylists from exhibiting companies, such as GITG Hubo, Consinee/Top Line, and UPW, who were given complete creative freedom to express their creativity and personalised style statements.

In addition, there will be a direction dedicated to science and innovation in textiles, new experimentations from key exhibitors, stylists and machinery manufacturers, including Santoni and Yarns & Colours.

www.spinexpo.com