Shima Seiki
Texworld Paris

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Warp Knitting/​Crochet

Eurojersey and Tintoria Emiliana introduce The Playroom

The Playroom is the theme of a polo shirt made with Sensitive Fabrics, designed for sport and customised by Tintoria Emiliana.

28th October 2024

Knitting Industry
 |  Caronno Pertusella (VA), Italy

Sports/​Activewear

Eurojersey's patented Sensitive Fabrics are able to support the body in every situation, always with style, the Italian company says. The fabrics offer breathability, lightness and guarantee perfect shape retention even after frequent washing and use, as well as drying quickly. They help the wearer to move safely in all weather conditions, thanks to thermoregulation and protection from the sun's rays, without constriction or chafing because they adapt to the body naturally.

‘The Playroom’ is the concept that recalls the sportswear of the 1970s, with a clear reference to the world of fan-wear, the style associated with sports uniforms, bringing to mind traditional game wear and establishing the ‘polo t-shirt’ as the iconic garment par excellence of the most elite sports, such as golf and tennis. A symbol of elegance and belonging, but also a comfortable and distinctive garment, combining refinement with the practicality of sportswear designed to guarantee freedom of movement, confirming itself as a key element in this stylistic journey into the past.

The partnership with Tintoria Emiliana refers to the ennobling of Sensitive Fabrics with innovative airbrush and brush dyeing treatments, creating a highly evolved, customised and playful product. A process that has given the new textiles of Sensitive Fabrics, such as pique, rib with embossed rib effect and mesh, a unique painted effect, turning each garment into an exclusive creation that combines technical skill with aesthetic creativity.

The colour palette ranges from a vibrant yellow to a warm mustard, gradually merging into more fuchsia and orange tones, until reaching shades of bluette. Thanks to the airbrush and brush work, it has been possible to achieve perfect customisation by creating different colour tones with shades that are distributed both horizontally and vertically.

With this artisanal technique, carried out by expert craftsmen, the fabrics acquire a character of their own, the careful application of colour not only ennobles the material, but also elevates the design of each individual polo shirt, transforming it from a garment with an active soul to a more casual and sophisticated elegance. The result is a perfect balance between sportswear and refined style.

www.sensitivefabrics.it

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