Lenzing has achieved first place in the Hot Button Ranking of the Canadian non-profit organization Canopy, thus confirming its leading role in the areas of sustainability and responsible wood and pulp sourcing. Lenzing can also once again celebrate a dark green shirt, synonymous with the highest category.

In the ranking, Canopy evaluates the world’s 34 largest producers of cellulosic fibres in terms of their sustainable wood and pulp sourcing, their efforts with regard to the use of alternative raw materials and their achievements in the protection of ancient and endangered forests.

Resource preservation is a key element of Lenzing’s corporate strategy and at the core of its innovation agenda. The sustainable production of Tencel, Veocel and Lenzing Ecovero branded specialty fibres is based on these principles.

“We are very pleased that the steps we are taking as the Lenzing Group to continuously improve and find solutions to the most pressing problems of our time are being seen and honoured,” said Robert van de Kerkhof, Chief Commercial Officer Fiber of the Lenzing Group.

“We are working hard to make our industries even more sustainable and to drive the transformation of the textile business model from linear to circular. Further efforts from the entire industry are needed for this transformation to take place,” van de Kerkhof said.

Wood and the pulp derived from it are the most important raw materials for the sustainable production of cellulosic fibres from Lenzing. The Lenzing Group assumes responsibility by striving for sustainable procurement based on environmental certificates and responsible and efficient use of these valuable resources. Lenzing sources wood and dissolving pulp from sustainably managed forests and plantations and not from ancient, protected or endangered forests.

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