Texworld Evolution Paris - Le Showroom is to return from 5-9 July 2021, organiser Messe Frankfurt, has announced. The physical event for fashion industry professionals will be held in Paris during the first week of July in a format successfully developed by Messe Frankfurt France, to allow exchanges between fabrics and finished products manufacturers, while respecting sanitary regulations.

Faced with the uncertainties related to the COVID-19 crisis and the restrictions imposed on major international events, Messe Frankfurt France has decided to renew the Texworld Evolution Paris - Le Showroom formula, in Paris, from 5-9 July. Inspired by the concept developed with great success in February, the new edition is a must-attend rendezvous to meet the expectations of international fashion players, Messe Frankfurt says.

The convivial event, imagined as a trade show in the heart of the fashion capital, will focus on a selection of fashionable products from the textile trade shows Apparel Sourcing, Avantex, Leatherworld and Texworld Paris, chosen to allow buyers to build their collections and exhibitors to present their know-how.

Touch and feel the fabrics

The innovative business solution has already seduced buyers from major ready-to-wear brands, young talents and many fashion designers to whom it has brought a fresh breath of creativity while offering a real meeting place to discover, handle fabrics, get inspired and talk business. Praised by the European press, the first edition allowed several hundred buyers and fashion designers to discover physically and in optimal conditions of comfort and security, more than 2500 samples selected by the teams of Messe Frankfurt France from 75 international manufacturers from a dozen countries. For five days, buyers were able to exchange 3235 requests related to collection projects or orders.

A wider selection of products and brands

The event will present an expanded offer compared to the previous edition, with an even wider selection of finished products from Apparel Sourcing and fabrics from Texworld exhibitors. This array of products will express the full creative potential of the fall-winter 2022 season, the organiser says. As in February, buyers will be welcome upon invitation in order to ensure an adequate flow of attendees, it adds. From the moment they arrive at the showroom, buyers will be provided with a digital tool specifically developed to facilitate direct contact with manufacturers for expressing interest, requesting samples or quotations, while enjoying an exceptional setting, concludes Messe Frankfurt.

And for those who are not able to visit the showroom, the experience continues online, through the digital sourcing platform developed by Messe Frankfurt France with its partner Foursource.

Texworld Evolution Paris - Le Showroom