Xinao Textiles is one of the world’s leading worsted wool spinners. © Xinao Textiles

Xinao Textiles Europe, the Italian subsidiary of Xinao Textiles, one of the world’s leading worsted wool spinners with a complete, vertical supply chain, has officially started business in Verrone, in the heart of the Biella wool district.

The new facility will be a commercial, as well as a development and production centre for strengthening the company’s position in Europe. The company will be a benchmark for the Italian and European textiles market, guaranteeing rapid manufacturing times and products in line with its taste and demands,” according to Alberto Gaia, General Manager of Xinao Textiles Europe.

“Our aim is to become the collector of the European fashion market’s ideas and trends, to interpret its taste and needs and offer a rapid, competitive service,” he said. “We have chosen Biella because it has always been an international wool yarn centre of the highest level, which will contribute to defining our style. We want to become part of this area, integrating with the local textile services industry to create a product with Italian taste and high added value”.

Xinao Textiles was founded in 1991 and listed on the Shanghai Stock Exchange in 2014. In two decades it has established itself as a leader in the Far East and the USA. In 2017, it produced 10 million kg of yarn, with a 10% increase over 2016. Eighty percent of its market is external knitwear and 20% circular knits and socks.

“The secret of our international success lies in its totally integrated production chain: from its own farm in Australia, which supplies part of its wool requirements, to all combing, treatment, dyeing and spinning stages. Meticulous selection of raw materials means it is now a leader in fine and extra-fine yarns, manufacturing a product with international appeal,” the company explains.

The company holds the main international certifications, including RWS (Responsible Wool Standard), Ecolabel EU, Woolmark, Oeko-Tex, Global Recycled Standard for recycled polyester, Organic Content Standard (Organic Content 100 and Organic Content Blended) and is a bluesign partner, with its supply chain engaged in the certification process.

“Xinao Textiles Europe will usher in 2019 with participation at ISPO Munich and Filo in Milan where the slogan From farm to yarn will underscore its key strength,” the company reports.

www.zjxinao.cn