The trade fair for cashmere and other fine fibre fashion items, held alongside Fashion Access, Asia’s leading fashion accessories event, provided a spectacular presentation of product selections, with atmosphere reflecting the inherent luxury for which cashmere fashion items are famous.

Wide product range

The Cashmere World exhibited a wide range of styles, quality, designs and services offered by the trade fair participants.

A steady but not overwhelming flow of international buyers kept exhibitors on their toes and more importantly, it was the professional quality of the buyers that lent even more credibility to this already well-established event at the Hong Kong Convention & Exhibition Centre (HKCEC), organisers report.

The mix of exhibitors was truly international and reflected the main cashmere producing nations of the world – Afghanistan, China and Mongolia, as well as other participants notably from India and Indonesia.

Business platform

Indian exhibitor Tarrlochan Singh, Proprietor of Geetanjali International from New Delhi, said: “We made contacts from Mongolia and Italy and have developed clients from past shows. Cashmere World is a business platform and allows the customers to get to know us – and us to know them.”

Another Indian exhibitor Parminar Singh, General Manager of Old Village Overseas, displayed a wide range of cashmere fashion scarves. He had about 200 designs on show in both cashmere and blended fibres and after a busy day on the first day and having received visitors from Chile, Spain and Canada, he noted: “We will return to Cashmere World next year and also we want to exhibit at Fashion Access in March 2015.”

Silk and cashmere

Present for the first time at Cashmere World was the Thailand Textile Institute that was promoting a combined silk and cashmere project funded by the Thai Royal Family. The objective is to reinvigorate the Thai silk industry by combining silk with cashmere imported from Mongolia to create exclusively designed and luxury garments.

The Director of the Technology Department, Dr Chanchai Sirikasemlert, noted that most of the promotion for this project has been carried out in Thailand and that Cashmere World was the only international business platform where it had been presented.

www.cashmereworldfair.com